National group calls for CVHS to drop mascot (Video)

The Coachella Valley alumni association said this is not the first time the mascot has come under scrutiny. President Rich Ramirez told our reporter the mascot’s “been this way for 103 years and it’s not changing.”

The Coachella Valley High School Arabs mascot is under fire from a national organization. The American-Arab Anti-Discrimination Committee sent a letter to Coachella Valley Unified School District Superintendent Darryl Adams on Monday asking for the school to drop its mascot.

The letter states that the school’s mascot “perpetuates demeaning stereotypes of Arabs and American Arabs.”

The group also opened a petition today asking for the school to “drop the mascot.”

In a phone call with our reporter, Dr. Adams said the mascot was never meant to “denigrate or offend, but honor, and the district is very sensitive to these issues.” Adams said the board will discuss the issue at its November 21 meeting.


Complete text and video linked here.

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