Gene Simmons: ‘Rock is Finally Dead’ by Nick Simmons

“Rock did not die of old age. It was murdered.”

The Kiss rocker expands on his thoughts about the past, present, and future of recorded music.

I spoke with my father about his legacy, the legacy of his contemporaries, and the state of the music industry today. Invariably, it seemed, we began to talk about file-sharing.

But this is not that old story of an out-of-touch one-percenter crying victim. As so many pointed out during the now-infamous Napster public relations war, the rich/famous/established musicians are not the victims of the digital revolution. My father instead laments the loss of opportunity for my generation, those who have begun to sense that it may no longer simply be a matter of dusting our hands, learning a skill, and putting in the time. There is a system that is broken for those of us who love songwriting, instruments, and all the soul of the analog, and it is now working against us — unless we conform. Unless we decide to stick, safely, to pop, and let gray men in a boardroom write our songs for us, dress us, and sell us from somewhere in the shadows.

The death of rock music came, as we all feared, not as a bright, burning explosion, but as a candle that slowly faded away—and in my father’s view, we are all at fault, for slowly leeching its fire without giving back any of our own.

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